The Season in Motion
As we move into the final month of 2025, we’re reminded that this is a season of motion and gratitude.
WOODROW is still moving — testing, refining, and reshaping what American workwear can look and feel like today.
Our AW 2025/26 collection isn’t an ending; it’s a continuation. Rooted in Core Staples and expanded through Experimental Treatments, it reflects an ongoing study of form, texture, and finish shaped by our custom, edgy dyes and washes.
A fierce dialogue between fabric, science, and function — always evolving.
Introducing Woodrow’s Pre-Sale Capsule
We’re starting small and deliberate.
To build early momentum and gather true market validation, we’re staggering the capsule release—beginning with a hero silhouette: our Signature Double Decker Tee, offered in sizes S–XXL.
For this first pre-sale drop, we’re offering a limited 30% discount on three variations of the Double Decker Tee:
Two Core Staples (Raw & Undyed)
Core Staple A: Classic Double Decker with a thumbhole.
Core Staple B: Classic Double Decker with a thermal knit under-layer.
Both core styles are raw, undyed, and intentionally left in their natural state to highlight the fabric, structure, and craftsmanship.
One Experimental Treatment
A special Double Decker finished with our custom heavy enzyme dye, offering a first look into our directional wash program.
These three SKUs officially kick off the AW 2025–26 pre-sales. Each piece is produced in limited runs, made in the U.S.A., and designed to evolve with the rest of the collection.
This season is rooted in movement — in going further, digging deeper, and letting the work carry us places we haven’t yet been. So it feels only right that WOODROW stepped outside the country for the first time.
In early November, we touched down in Mexico City to shoot the AW 2025–26 pre-production samples, across some of the most textured, vivid environments we’ve ever worked in — from sun-washed concrete to quiet industrial corridors layered with history and grit.
As an American brand, being able to create in Mexico was an honor. CDMX quickly became more than a backdrop; it became an active collaborator.
That collaboration expanded through the people who brought this vision to life.
Working with our model, Gabino, and photographer Roberto was a privilege — their creativity, perspective, and connection to the city added an edge and honesty to the imagery that we couldn’t have captured alone.
